I am on a mission to help people embrace a simple philosophy that separates best in class organizations and high-performance people from everybody else.
I grew up in Muskegon, Michigan, where my blue-collar roots taught me the value of hard work, grit, and showing up for people. My career took me from the front lines of business to the executive boardroom, where I spent nearly two decades helping a family-owned company grow into the #1 brand in its industry with more than $2 billion in annual revenue.
After 30 years in franchising, I stepped away from corporate America to share THE HERO EFFECT® and BE THE G.O.A.T.™ with audiences around the world — inspiring people to rise above challenges and bring out the best in themselves and others.
Speaker · Author · Creator of THE HERO EFFECT® & BE THE G.O.A.T.™
Kevin Brown’s unconventional path to business and personal success has taught him that winning in business and in life requires anything but conventional thinking. He grew up in Muskegon, Michigan, where his blue-collar roots taught him the value of hard work and determination.
Kevin understands what drives organizational excellence and customer loyalty. He knows first-hand how great brands think, feel, and act. He is a branding and culture expert with a 30+ year career in franchise development.
He spent the last 20 years of his corporate career as part of a leadership team that helped transform SERVPRO® from a little-known family business into the #1 franchise in its industry, with annual revenues exceeding $2 billion.
Since 2016, Kevin has traveled the world pursuing a mission to share THE HERO EFFECT® and BE THE G.O.A.T.™ messages with as many people and organizations as possible.
THE HERO EFFECT® is a simple philosophy that separates world-class organizations and high-performance people from everybody else. Kevin is passionate about helping people expand their vision, develop their potential, and grow their results.
As the father of a child with autism, Kevin knows firsthand how the principles of true success reach beyond the boardroom and into the lives of real people facing the challenges of everyday life.
As a highly sought-after keynote speaker, Kevin has spoken to a wide range of organizations, including American Express, Delta Airlines, PayPal, ExxonMobil, Nationwide, H&R Block, Sprint, Ernst & Young, Million Dollar Round Table, Merck, Booz Allen Hamilton, and many more.
Kevin is the bestselling author of THE HERO EFFECT® (2017/2019). In his second book, Unleashing Your Hero (HarperCollins Leadership, November 2021), Kevin shares how the heroes who transformed his life are people just like you—people willing to use their gifts and abilities to serve others at a high level.
This book is a guide to help everyday people discover and unleash their hero at work and in life.
Kevin has received numerous honors, including being named one of the Top 30 Motivational Speakers in the World for 2024 by Global Gurus; one of the Top 10 Keynote Speakers of 2021 by SpeakInc; one of the Top 41 Motivational Speakers Who Can Energize Any Sales Team by ResourcefulSelling; among the Top Customer Service Speakers by Eagles Talent Speakers Bureau; one of the Best Keynote Speakers of 2019 by NorthStar Meetings Group; and an elite and in-demand Gold Star Speaker with GDA Speakers.
Kevin entertains, inspires, and challenges people to show up every day and make a positive difference at work and in life.
Heroes see the world differently. For them, it’s not about positive thinking, it’s about perspective. Looking through the lens of optimism gives the hero supernatural vision. They see what others cannot. They see opportunities instead of obstacles – possibilities instead of problems. When things go wrong…and they will…optimism is what helps the hero turn life’s messes into a masterpiece.
Heroes go “all in” every time they take the field. They understand that in business and in life it’s always personal and never perfect. Heroes create strong connections and reach beyond the borders of transactional thinking to create transformational moments!
The hero's calling card is pure excellence. It’s about using our talents, gifts and abilities to their fullest potential and highest purpose. The hero uses the best of who they are to serve more people, more often, in bigger and better ways.
Heroes own the moments that matter! They live by a simple code: “bring your best stuff to the present moment and pour it into the lives of others.” They understand that before you can lead anyone else, you must first be able to lead yourself. The hero owns their attitude, their actions and their results. They are committed to the best possible outcome in every situation regardless of circumstances or events beyond their control.
The hero's calling card is pure excellence. It’s about using our talents, gifts and abilities to their fullest potential and highest purpose. The hero uses the best of who they are to serve more people, more often, in bigger and better ways.
Heroes own the moments that matter! They live by a simple code: “bring your best stuff to the present moment and pour it into the lives of others.” They understand that before you can lead anyone else, you must first be able to lead yourself. The hero owns their attitude, their actions, and their results. They are committed to the best possible outcome in every situation regardless of circumstances or events beyond their control.
Heroes see the world differently. For them, it’s not about positive thinking, it’s about perspective. Looking through the lens of optimism gives the hero supernatural vision. They see what others cannot. They see opportunities instead of obstacles – possibilities instead of problems. When things go wrong…and they will…optimism is what helps the hero turn life’s messes into a masterpiece.
No one accomplishes anything of significance alone. Success in any endeavor requires a solid foundation of people who love and support you no matter what.
What drives me more than anything is my family. They are truly the heroes that breathe life into everything I do.